There are two ways to approach the artificial intelligence (AI) revolution.

With a conservative approach, an investor can buy shares in established tech giants like Microsoft or Nvidia, both of which are investing billions of dollars in their AI products and services. Both represent blue-chip bets on AI, but the potential upside in their stock prices might be unappealing to investors with a higher risk appetite. 

Or if they have a greater tolerance for risk, investors can buy shares in smaller companies developing AI that are still trying to achieve scale and haven't built profitable businesses just yet. Investing in these companies can be incredibly risky; if they fail to eventually generate cash, they could deal substantial losses to investors. On the flip side, if they're successful, investors could multiply their money by several times.

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Source Fool.com