5 Mall-Based Retailers with the Absolute Worst Customer Loyalty

5 Mall-Based Retailers with the Absolute Worst Customer Loyalty

Source: Getty.

Many mall-based retailers have been crushed over the past few years as mall traffic dried up and consumers bought more products online. Companies like Aeropostale, American Apparel, PacSun, and The Limited all filed for bankruptcy, flooding malls with cheap apparel which hurt the remaining retailers.

This makes it very important for mall-based retailers to maintain customer loyalty. Unfortunately, a recent Brand Keys customer loyalty study ranked some well-known retailers at the bottom of the list of 17 companies. Let's take a look at the five retailers at the bottom of the barrel -- with the exclusion of American Apparel (which ranked second to last), since it's currently being liquidated.

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Source: Fool.com