A Bull Market Could Be Here: You Haven't Missed Out On Visa

(NYSE: V) is the world's leading payment processor and arguably the best-positioned company in the financial sector with regard to its specific industry. That's because Visa has a competitive advantage that won't be diminished anytime in the foreseeable future: its global reach.

There have been countless times when I've tried to pay with a non-Visa card and heard, "Sorry, we don't accept that." I can't think of any time where I've been somewhere that accepted cards and didn't accept Visa. With over 100 million merchant locations globally, it's easy to see why.

Bull market rallies shouldn't cause investors to wonder if they missed the boat on investing in great companies. The better approach is to ask yourself, "Where do I see this company a decade or more from now?" And if it's a great company like Visa, it's all but certain to be a lot more valuable than it is today -- which is what matters most.

Continue reading


Source Fool.com