Apple Inc.'s HomePod Will Not Be Enough

Despite initially unveiling HomeKit way back in 2014, Apple (NASDAQ: AAPL) is still meaningfully behind in the smart-home arena, and rivals Amazon.com (NASDAQ: AMZN) and Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) subsidiary Google are taking full advantage of that opening. Amazon established an early lead with its original Echo speaker, and Google followed suit with its Google Home device last year.

Over the past couple of weeks, Amazon and Google have both expanded their smart-home product portfolios. Amazon has been on a tear this year, announcing Echo device after Echo device, and Google's unveilings this week similarly added new products to its mix that address both higher and lower price points. Apple announced its HomePod at WWDC in June, and is set to launch it in December. But it won't be enough.

Image source: Apple.

Continue reading


Source: Fool.com