Businesses Are Flocking to Instagram

Instagram introduced new tools for companies last summer to help businesses get better insights into their audiences and make it easier for those audiences to connect with the companies.

In less than 18 months, 25 million businesses have created a business profile on Instagram. That's up from 15 million in July. In comparison, Facebook (NASDAQ: FB), Instagram's parent company, has 70 million Pages on its flagship platform.

In September, Instagram announced it reached 2 million active advertisers. That's phenomenal growth, and it certainly outnumbers active advertisers on competing platforms like Twitter (NYSE: TWTR).

Source: Fool.com