(NASDAQ: DBX), the file storage and content collaboration platform, is often neglected by investors due to the fierce competition from deep-pocketed companies like Microsoft and Alphabet. Yet despite this mounting competitive pressure, Dropbox's stock is up more than 15% in the last six months as the company continues to churn out impressive financial results, and its most recent second-quarter earnings were no exception.

Let's see why this seemingly simple business continues to delight shareholders.

In its second-quarter report, Dropbox announced that it surpassed 18 million total paying users, which is 4% higher than the figure from a year ago. While Dropbox's single-digit percentage growth in subscribers certainly isn't all that exciting, it sure is consistent.

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Source Fool.com