The S 500 has already climbed roughly 19% this year amid soaring investor sentiment, but history says there is more gas in the tank. Since 1928, the index has frequently moved higher in December, more so than in any other month, returning an average of 1.3%.

To be clear, I am not suggesting that investors target short-term returns. Stocks should always be assessed through a long-term lens. But investors who buy good stocks ahead of the holiday season may quickly find themselves in the black, and there is nothing wrong with that.

Advertisers and retailers are among the companies most likely to benefit from holiday enthusiasm, which makes  (NASDAQ: GOOG) (NASDAQ: GOOGL) and Shopify (NYSE: SHOP) timely buys right now.

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Source Fool.com