Is This Why Twitter Will Never Ban Trump?

Is This Why Twitter Will Never Ban Trump?

Let's be clear: Twitter (NYSE: TWTR) will never ban President Trump. On numerous occasions, Twitter has insisted that its rules apply to all accounts -- including Trump's -- yet receives ongoing criticism surrounding its inaction when our Tweeter in Chief objectively, consistently, and plainly violates its terms of conditions. Everything from targeted cyberbullying to harassment to promoting violence or even unlawful lobbying for legislation -- you name it.

Part of Twitter's ambivalence is undoubtedly tied to the fact that Trump has created a whole new level of political engagement on the platform, even if that engagement isn't directly translating into monetization or more ad sales at this point. Similar to the first quarter, ad revenue in the second quarter fell 8% despite a meaningful gain in engagement, as indicated by a 12% increase in daily active users (DAUs).

Image source: Pixabay.

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Source: Fool.com