JD.com, Tencent, and Wal-Mart Join Forces Against Alibaba
JD.com (NASDAQ: JD), China's second largest business-to-consumer e-commerce marketplace after Alibaba's (NYSE: BABA) Tmall, recently enlisted the help of Tencent (NASDAQOTH: TCEHY) and Wal-Mart (NYSE: WMT) as Singles Day (Nov. 11) -- China's equivalent of Black Friday -- rapidly approaches.
JD will merge its customers' shopping history with data on Tencent's WeChat messaging platform, which has 963 million MAUs (monthly active users) worldwide. JD will use that data to make suggestions for customer purchases, while helping vendors promote their goods. JD will also grant customers online discounts at brick-and-mortar stores when they use Tencent's mobile payment app, WeChat Pay. Tencent is JD.com's largest shareholder with a 20% stake in the company.
Image source: Getty Images.
Source: Fool.com
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