Netflix Lowers Ad Placement Fees

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While Netflix plays the bad cop on password-sharing, its advertisers are getting the good cop.

Netflix has lowered prices for ad placements on its cheaper, ad-supported tier subscriptions, The Wall Street Journal reported on Thursday. Meanwhile, Twitter is taking a similar approach with a carrot-and-stick twist, lowering prices while simultaneously threatening to strip brands of their verified status if they don't spend enough on ads.

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Source Fool.com