This Summer, Barbie Is Everywhere. Should You Buy Mattel Stock?

Action dramas typically dominate the summer movie season and are represented this year by Indiana Jones and the Dial of Destiny and the newest entry in the Mission Impossible franchise. But there's one hotly anticipated film coming soon to a theater near you, and it's pink. Yes, it's the Barbie movie, fittingly called Barbie, and it's everywhere. 

That could be great news for Warner Bros. Discovery (NASDAQ: WBD), which is producing the film, but it could be even better news for (NASDAQ: MAT), owner of the Barbie brand. Let's see what this highly anticipated film release could mean for the toymaker's stock.

The Mattel name is intertwined with Barbie, which the company began to market in the 1950s. It also owns other iconic toy brands like Fisher-Price and Hot Wheels. These have been a mainstay of American childhoods, but it's been a struggle to shepherd them into the 21st century.

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Source Fool.com