Why Fiat Chrysler Automobiles Isn't Likely to Sell Jeep to China

Why Fiat Chrysler Automobiles Isn't Likely to Sell Jeep to China

Will the next owners of the all-American Jeep brand be Chinese? 

Automotive News reported on Monday morning that the CEO of Chinese automaker Great Wall Motor Company (NASDAQOTH: GWLLY) confirmed that her company is interested in buying the Jeep brand from Fiat Chrysler Automobiles (NYSE: FCAU) and expects to begin negotiations soon. 

FCA's shares rose almost 7% in the wake of the report on Monday, suggesting that investors are taking the idea seriously. Here's what we know about the potential deal, and why this deal could turn out to be a lot more complicated than a simple sale of Jeep. 

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Source: Fool.com