Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) and Snap (NYSE: SNAP) are competitors in the world of digital marketing. Both are using artificial intelligence (AI) tools to try and increase market share -- serving up things to help advertisers and users of their products -- but they are not equal. One of these stocks is a no-brainer buy while the other looks like its best days are in the rearview mirror.

Alphabet is the parent company of internet search giant Google and video-sharing platform YouTube. It also has a large and growing cloud computing platform (Google Cloud) that competes with the Amazon's AWS and Microsoft's Azure.

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Source Fool.com