Share prices of Apple (NASDAQ: AAPL) got a nice boost recently, jumping after the company unveiled Apple Intelligence, directly tapping into the outsized enthusiasm for all things artificial intelligence (AI) related. Apple Intelligence includes a suite of generative AI tools such as content and image generation, in addition to an improved Siri assistant.

The move is Apple's attempt to reassert its leadership in consumer tech. It should help Apple convince consumers to upgrade their smartphones at a time when the company has been struggling with a lengthening upgrade cycle. The price boost after the news was announced suggests investors are happy with the announcement.

One Wall Street analyst is also jumping on the bandwagon.

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Source Fool.com