Software stocks have been one of the worst industries to own in 2022, as they have been heavily sold off due to their premium valuation levels reached in late 2021. However, despite solid execution, the valuations of these companies have dropped, making them intriguing purchases late in the year.

Two that I've got my eye on are The Trade Desk (NASDAQ: TTD) and CrowdStrike Holdings (NASDAQ: CRWD). Not only do I think these stocks make great buys now, but they are also fantastic long-term investments.

Ads are becoming much more intelligent than they used to be. Instead of broadcasting to a broad audience indiscriminately, ad companies can gather individualized data on the viewers and then cater ads to them accordingly. While some may find this creepy or annoying, others appreciate it because the user experience is completely personalized, and they may discover a new product they didn't know was available.

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Source Fool.com