The last 15 months have been a fantastic time to own stocks. The last 15 years, if we're really being honest. In this most recent run, an artificial intelligence (AI) boom and soaring profits for technology companies have helped the stock market indexes break through to new highs multiple times in 2024.

Investors also appear excited to once again place bets on money-losing start-ups. In that way,  the market feels eerily similar to 2021. While stocks might be soaring today, this is a dangerous time to buy growth stocks. Countless examples of so-called "hot" stocks back in 2020 and 2021 are down 90% (or worse) today from their all-time highs. It is imperative as an individual investor that you learn from recent history and stay rational with your personal investment portfolio.

Here are two consumer stocks that I wouldn't touch with a 10-foot pole. Each has a large potential downside over the next few years.

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Source Fool.com