The past few years have been a wild ride for the e-commerce industry. The pandemic initially led to a boom in the sector, but things have cooled down significantly since 2021. Many e-commerce stocks have more or less followed this same trajectory. The good news is that this market has a bright future, regardless of short-term dynamics. According to some estimates, e-commerce will expand at a compound annual growth rate of 14.7% through 2027; it will likely stay northbound far beyond then.

Let's look at two stocks to buy to profit from this growth: Etsy (NASDAQ: ETSY) and Shopify (NYSE: SHOP).

Etsy is laser-focused on one specific niche of the e-commerce industry: the market for vintage and handmade goods. This strategy has been successful as Etsy has become one of the go-to platforms for buyers and sellers of these items. Building a reputation in this narrow pocket of a large sector helps attract interested customers through word of mouth.

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Source Fool.com