One of the best investments you can make is to buy shares of a financially strong company that makes products millions of people use every day.

Amazon (NASDAQ: AMZN) and (NASDAQ: AAPL) are two such companies that come first to mind. These are hugely successful businesses that churn out billions of dollars in free cash flow, an important measure of profitability, and they each have made shareholders a lot of money over the years. Here's why these two stocks are ideal buy-and-hold investments.

There are not many businesses as entrenched and positioned for above-average growth over the long term as Amazon. Last year, it controlled a 37% share of the U.S. e-commerce market, according to Statista. Walmart was a distant second with only a 6% share. This puts Amazon in a great position to capture more retail spending that will shift online. E-commerce made up just 15% of U.S. retail sales in 2023.

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Source Fool.com