2 Opportunities WWE Pessimists Needs to Know About

While World Wrestling Entertainment (NYSE: WWE) had a strong third quarter that sent its stock price higher, the company still has its share of doubters. That makes sense, because WWE's top source of revenue remains television, and that market has been suffering an increase in cord cutting.

Shareholders and analysts worried about the company's next television deal in the United States have legitimate reasons to be concerned. Ratings have slipped, and as the cable universe shrinks, it's possible that there will not be heavy interest in the product from cable channels.

It's possible, but it's not likely -- because while ratings are down, they remain strong, and live sports (or in this case sports-like) events remain attractive because viewers watch them when they air. In addition to offering strong ratings, WWE also fills five hours of prime time with new programming 52 weeks a year.

Source: Fool.com