2 Top Cryptocurrencies to Buy Now and Hold for the Long Term

Bitcoin and Ethereum are the most valuable cryptocurrencies by a wide margin, collectively worth $1.4 trillion. That means they account for 62% of the entire cryptocurrency market, and that popularity hasn't escaped the notice of institutional investors. In fact, Bitcoin and Ethereum are the most popular digital assets traded by cryptocurrency hedge funds according to a recent study from PricewaterhouseCoopers.

Both assets still look like worthwhile investments, but less valuable cryptocurrencies probably offer more upside. For instance, Litecoin (CRYPTO: LTC) and Chainlink (CRYPTO: LINK) are the third- and fourth-most-popular assets among cryptocurrency hedge funds, respectively. But they have a collective market value of just $19 billion, meaning they account for less than 1% of total cryptocurrency value.

More importantly, another recent study, this one from Fidelity, suggests that institutional adoption of cryptocurrency is on the rise. As that trend plays out, the popularity enjoyed by Litecoin and Chainlink should translate into increased demand. That's a compelling investment thesis in its own right -- but there is more to like about these digital assets. Here's what you should know.

Source Fool.com