Investors have embraced artificial intelligence (AI) as the next big thing. It stands out from other hyped-up trends and fads because it has incredible real-world implications that are already changing how we shop, do business, and more.

There are multiple ways to invest in the future of AI. You can invest in stocks that are already proven AI powerhouses, like Amazon or Nvidia, or an AI-focused exchange-traded fund (ETF) like the Global X Robotics & Artificial Intelligence ETF. Or, you could find emerging, niche AI stocks that could go parabolic. Oddity Tech (NASDAQ: ODD), Pagaya Technologies (NASDAQ: PGY), and The Trade Desk (NASDAQ: TTD) are three that fit the bill.

You wouldn't be able to guess from its name, but Oddity sells makeup and skincare under the brands Il Makiage and SpoiledChild. It uses AI and other technology in a number of ways that transform the traditional ways people purchase these products.

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Source Fool.com