The extent of the e-commerce industry is likely not well understood by many investors. Some might assume Amazon dominates most of the world. And even if they know something about Amazon's competitors, they might not understand that they are actually conglomerates involved in several other businesses.

One less-understood conglomerate is (NASDAQ: MELI), often called the "Amazon of Latin America." Along with its e-commerce segment, it operates a fintech business similar to PayPal, a logistics arm, and other businesses.

Moreover, aside from operating a successful conglomerate, other factors appear to make MercadoLibre an excellent stock. The following three factors could persuade more investors to buy it.

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Source Fool.com