When looking for stocks to own for multiple decades, I think a company's staying power is probably the most critical factor. In other words, how likely is it that the business will still be around and relevant far into the future? Having solid growth prospects also certainly helps. 

Using this mental framework, it's not too difficult to identify businesses that could create lasting generational wealth. Here's why Costco Wholesale (NASDAQ: COST), Visa (NYSE: V), and (NASDAQ: SBUX) are three great stocks to consider if this is your investment objective. 

Thanks to its massive scale, with $53 billion in fiscal 2023 Q3 net sales, and no-frills warehouse shopping environment, Costco is able to obtain its merchandise at favorable prices and keep expenses under control, and pass the savings on to customers. The typical markup at a Costco location is just 11%, much lower than that of other big-box retailers. This alone makes people want to shop there. 

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Source Fool.com