(NASDAQ: MSFT) has rallied investors this year, with its stock up almost 30% since Jan. 1. The company has made Wall Street bullish with its developing venture into artificial intelligence (AI), a technology with the potential to enhance countless industries in the coming years.

Thanks to potent brands like Office, Windows, Azure, and Xbox, the company's stock is already a compelling investment. However, AI has further boosted its outlook, making now an excellent time to learn more about this tech giant. 

Here are three things about Microsoft that smart investors know. 

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Source Fool.com