5 Things to Watch for When Zillow Reports Earnings

5 Things to Watch for When Zillow Reports Earnings

Investors will be watching for any sign of weakness in Premier Agent advertising revenue when Zillow Group, Inc. (NASDAQ: Z) (NASDAQ: ZG) reports earnings on Aug. 8. A new pilot program called Instant Offers, announced in early June, caused quite a stir on social media, upsetting the real estate agents who are at the heart of the company's advertising base.

Here's a look at five things to watch for during the earnings report, starting with company guidance.

Zillow management raised the bar for 2017, after reporting strong first-quarter results, partially based on the company's new auction-based pricing model for real estate ads. Management is calling for 25% year-over-year growth at the mid-point of annual revenue guidance of $1.050 billion to $1.065 billion.

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Source: Fool.com