AMC Opens Next Week, but Who Will Come?

It's finally time to get the projectors running again at many of the screens run by the world's leading movie theater operator. AMC Entertainment Holdings (NYSE: AMC) will open roughly 100 of its multiplexes on Aug. 20, having failed to meet its earlier goal of getting back to business on July 15 after the studios behind some of the summer's biggest releases got cold feet.

AMC expects to have two-thirds of its U.S. locations open by Sept. 3, and the rest will have to wait for clearance from state and local authorities. There will be plenty of voids in next week's restart. There aren't any theaters in California or New York among the 100 locations resuming operations. South Florida and other local hotbeds of COVID-19 cases will also be sitting out next week's red carpet rollout. Aug. 20 will be a big milestone for AMC Entertainment, but it's just the first of many steps that it will have to execute well if it has a chance to survive. Unfortunately for AMC, it's not the only one that will have a hand in deciding if it lives or dies this year.

Image source: Getty Images.

Source Fool.com