A Deep Dive Into Booking Holdings

The Booking Holdings (NASDAQ: BKNG) family of brands, which includes Priceline, Booking.com, Kayak, and a number of others, makes it both easier and harder to book travel. The easy part is that the brand's sites allow consumers to compare prices or explore different deals without using a travel agent. The challenge is that when you use a site like Priceline, it's hard to know if you're making the right choices or getting the best deal possible. Despite that, there are lots of strategies to using these sites to get a good deal.

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Source Fool.com