A New Way to Define “Good Business” in the Coronavirus Era

The COVID-19 pandemic has proven to be a difficult and frightening time for all of us, with health and safety implications -- not to mention economic ramifications -- becoming our top concerns. It's also given us a perfect illustration of the concept of interconnectedness, for better and, sadly, for worse.

It's an unsettling, if not scary time, for investors too. However, in some of the darkest moments, identifying corporate leaders and companies that have been quickly pivoting to provide COVID-19 response to protect and support a variety of stakeholders can spark a hopeful light, and even inspire the rest of us to think about how we help.

Although we are all going through an undoubtedly difficult phase and are looking forward to the day when this pandemic is a distant memory, times like these can show us what true leadership means. Well-managed companies are quickly adjusting to a radically different environment, and the very best are actively seeking to be part of the solution instead of exacerbating the problems and pitfalls.

Source Fool.com