After Posting Surprising Results, Where Does Groupon Go From Here?

After Posting Surprising Results, Where Does Groupon Go From Here?

Groupon's (NASDAQ: GRPN) stock is finally showing signs of life. On the back of a stronger-than-expected third-quarter earnings report and positive commentary regarding its forward outlook, shares jumped 7% in the post-announcement trading session. It's been a good year for the stock; shares of the deal site have rallied approximately 65% year to date, far outpacing the market's 15% return, as defined by the S&P 500.

Still, the positive quarter is of little solace to long-term investors. Currently, the stock trades hands for less than $6 per share, down more than 70% from the $20 IPO price in 2011. However, Groupon's history, including the third quarter, should be quickly forgotten. What matters is the company's future. Where does Groupon go from here?

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Source: Fool.com