Amazon Dips a Big Toe Into Virtual Reality

Amazon (NASDAQ: AMZN) seems to have a hand in nearly every corner of the tech industry, but thus far, it has largely shied away from the virtual reality business (outside of selling other companies' headsets on its retail website). That's changing now that Prime Video is getting a VR version for some of the world's most popular headsets, Oculus Go, Oculus Quest and Samsung's Gear VR.  

Adding an app to Facebook's (NASDAQ: FB) Oculus platform won't transform Amazon into a VR leader, but it lays the groundwork for the company to make inroads in the space, which is something everyone in the industry should be both excited and frightened about. 

Image source: Amazon.

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