Amazon May Have Had More Ad Revenue Than Twitter Last Year

Amazon May Have Had More Ad Revenue Than Twitter Last Year

Sir Martin Sorrell, chief executive of the world's largest ad group WPP, estimates Amazon (NASDAQ: AMZN) generated about $2.5 billion in ad revenue last year. To put that in perspective, Twitter (NYSE: TWTR) -- still one of the world's largest digital ad companies -- generated just $2.25 billion in ad revenue last year.

Amazon's advertising business is seen as a big growth driver for the company's bottom line. It's another high-margin product that's supported by Amazon's main retail operation, and it could have a similar impact as Amazon Web Services, the company's cloud-computing business. Meanwhile, Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) subsidiary Google can't be happy about Amazon's growing advertising business.

Image source: Amazon.

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Source: Fool.com