Apple Could Help Goldman Sachs Grab a Piece of This $18.5 Billion Market

Buried inside Apple's (NASDAQ: AAPL) earnings conference call last week was an announcement that most investors and consumers probably paid little attention to. CEO Tim Cook announced that the Cupertino tech company is preparing to roll out a way for consumers to finance iPhone purchases with Apple Card, the credit card that Apple launched in partnership with Goldman Sachs (NYSE: GS) earlier this year. In characteristic hyperbolic fashion, Cook even went as far as to call the debut "the most successful launch of a credit card in United States ever."

That might give the famed investment bank, which has been expanding into consumer credit, exposure to this $18.5 billion market.

Image source: Apple.

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Source Fool.com