Apple Offers Its First Bundle -- But It's Not What You Might Think

Apple (NASDAQ: AAPL) announced on Monday that it would offer its first-ever bundle, but it isn't necessarily the one users have been expecting. Beginning immediately, Apple TV+ users will be able to get ViacomCBS's (NASDAQ: VIAC) (NASDAQ: VIAC.A) Showtime and CBS All Access services at a steep discount -- 52% off the regular price of the two services purchased separately. 

The iPhone maker is promoting the combo as a "two-for-one" deal, and subscribers to Apple TV+ can have both for $9.99 per month. When purchased separately, CBS All Access (with no advertising) and Showtime cost $9.99 per month and $10.99 per month, respectively. To take advantage of the offer, viewers must already be subscribers to Apple TV+, which runs $4.99 per month.

Left to Right: Reese Witherspoon, Steve Carell, and Jennifer Anniston in a promotion for the Apple TV+ original series The Morning Show. Image source: Apple.https://apple-tv-plus-press.apple.com/en-US/originals/the-morning-show/

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Source Fool.com