Are Barbie Dollars Driving Mattel Stock Higher? Here's the Surprising Answer.

Barbie seems to be everywhere these days. The fashionable doll makes her big-screen debut this week.

(NASDAQ: MAT), which has marketed Barbie since 1959, is enjoying the hype over the new Barbie movie. And the toymaker's stock could be on track for its best performance in several years. Are Barbie dollars driving Mattel stock higher?

In the land of make-believe, Barbie lives in her pink Dreamhouse and everything is, well, dreamy. It's a different picture in the real world.

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Source Fool.com