Netflix (NASDAQ: NFLX) could be staring down a subscriber collapse. A consumer survey indicates that 25% of the streaming giant's members may be planning to dump their subscription this year, and if they actually follow through, it would be disastrous for the business.

But how likely is that to happen? Although the streaming service suffered back-to-back periods of subscriber losses in the first two quarters of the year -- and its first decline in more than a decade -- the streamer also promised it will rebound in the third quarter and regain virtually all those who fled. So which way could things go for subscriptions?

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Source Fool.com