If you're interested in the stock market, chances are you've heard about the current boom in artificial intelligence (AI). Many companies active in the high-growth sector have enjoyed monster rallies this year as the AI market is projected to expand at a compound annual rate of 37% through 2030. As a result, it's not a bad idea to add an AI stock to your list of holdings. And with so many companies entering the market, there are plenty to choose from. 

As two of the biggest names in tech, (NASDAQ: AAPL) and Amazon (NASDAQ: AMZN) are two attractive options with increasing potential in AI. These companies are gradually expanding their positions in the industry and could profit significantly from its development. So let's assess whether Apple or Amazon is the better AI stock.

Apple has largely avoided the AI buzz this year. However, a recent Bloomberg report revealed the company has been quietly developing a rival to OpenAI's ChatGPT using a homegrown framework for building language models. Engineers have reportedly nicknamed it Apple GPT, with the company working on various AI tools to eventually release to consumers.

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Source Fool.com