After a pivotal year for steaming, where increased competition led an industry leader to lose its dominating position, 2023 will likely be another crucial year. The rise in demand for ad-supported tiers and the introduction of live sports on various platforms have added another facet to the industry and could give some companies an advantage.

Amazon (NASDAQ: AMZN) and Netflix (NASDAQ: NFLX) are some of the streaming industry's oldest players, yet each have watched their stocks plummet roughly 50% in 2022. As a result, there's a potential opportunity to land a bargain if you're willing to hold for the long term. 

So, let's take a look at which company is the better buy this January. 

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Source Fool.com