Tech stocks have been rising in 2023 as investors grow optimistic about the prospects of a new year. The Nasdaq-100 Technology Sector index has risen 20% since Jan. 1 -- a significant improvement after falling 40% throughout 2022. The sector has long been a great place to search for new portfolio additions, with some of these companies offering consistent gains over time.
As leaders in tech, Apple (NASDAQ: AAPL) and Amazon (NASDAQ: AMZN) make compelling buys, especially with the market showing signs of recovery. So let's take a look at which is currently the better buy: Apple or Amazon.
In an economically challenging 2022, Apple proved itself to be one of the most reliable and consistent stocks on the market. As seen in the table below, the iPhone company experienced a more moderate decline in its stock price over the year than many of its peers.
Source Fool.com