Disney (NYSE: DIS) and Target (NYSE: TGT) are both iconic American brands, but their stocks went in opposite directions over the past 12 months.

Disney's stock dipped over 10% as the COVID-19 crisis slammed its movie and theme park businesses. Meanwhile, Target's stock rallied more than 60% as the crisis shut down smaller retailers and caused shoppers to stock up on essential goods.

But do those near-term trends indicate Target is a better long-term investment than Disney? Let's dig deeper to find out.

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Source Fool.com