Better Buy: Electronic Arts vs. Activision Blizzard?

An investment in either Electronic Arts (NASDAQ: EA) or Activision Blizzard (NASDAQ: ATVI) would have yielded tremendous returns over the last five years, and each stock now trades in the neighborhood of lifetime highs. With both companies benefiting from the growth of high-margin digital sales and indications that the video game industry will continue to post solid growth over the long term, it's possible that each publisher will continue to thrive and deliver wins for their shareholders, but it's still worth diving into which looks like the better buy.

Knowing for certain which stock will perform better down the stretch is impossible, but a comparison of their characteristics and opportunities down the line might hold the answer.

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Source: Fool.com