Better Buy: Nike vs. Ulta Beauty

Shares of Nike (NYSE: NKE) and Ulta Beauty (NASDAQ: ULTA) have suffered as both retailers temporarily closed their stores due to the coronavirus pandemic. The shares are down 7% and 13%, respectively, this year. Now, as both companies are beginning to reopen shops, it's time to take a look at what their futures might look like.

But first: Why compare Nike and Ulta? Both are giants in their fields and have delivered years of revenue growth. Nike is a maker of athletic wear, known for its alliance with basketball legend Michael Jordan and its sponsorship deals with numerous professional sports teams. Ulta is a cosmetics shop offering a vast variety of brands. Like Nike, it has harnessed the power of celebrities. For example, Kylie Cosmetics -- Kylie Jenner's brand -- offers products exclusive to Ulta.

Image source: Getty Images.

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Source Fool.com