Roku (NASDAQ: ROKU) and Magnite (NASDAQ: MGNI) are both profiting from the evolution of the traditional TV market into digital platforms.
Roku's devices let users access myriad streaming media apps, and its sells ads and content partnerships across its digital platform. Magnite, which was recently formed by the merger of ad-tech companies Rubicon Project and Telaria, serves ads for connected TV, PC, and mobile platforms.
Roku's stock rose more than 30% this year as it dazzled investors with its growth in revenue and users. Magnite (which traded under the name Rubicon until June) impressed investors in August when it reported its first quarter as a combined company, but its stock remains down nearly 10% for the year. Let's see which stock is the better buy.
Source Fool.com