Can Roku Win With Original Programming?

Roku (NASDAQ: ROKU) is thinking about entering the increasingly crowded market for original video programming. The connected-TV company has reportedly talked to media and entertainment companies about producing original programming for its platform, according to Digiday.

Roku says it's not currently producing any original content, and it has no plans to do so. The talks are merely exploratory. Still, investors should consider what original programming would mean for Roku.

Image source: Roku.

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Source Fool.com