Can Wix.com Win the Restaurant Market?

As restaurants were forced to enhance their digital presence due to COVID-19, popular drag-and-drop website builder Wix.com (NASDAQ: WIX) saw increased adoption of its full-service restaurant solution, Wix Restaurants. To bolster its offering, Wix recently introduced a point-of-sale (POS) system and acquired a digital ordering business.

Here's why Wix is betting big on restaurants. 

Wix Restaurants was initially introduced in 2016 to help customers easily build a website and it has expanded since. With Wix, businesses can design menus, take orders free of commissions, and let customers book tables all from one place. And since in-person dining was halted by the pandemic, many restaurant operators had to reevaluate their online customer interface.

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Source Fool.com