The NFL regular season is now in the books, which means we not only know who's going to the playoffs but also how many people tuned in.

In the media, the biggest move this season was Amazon's (NASDAQ: AMZN) decision to purchase the exclusive rights to broadcast Thursday Night Football games outside of local markets. The company paid $11 billion to carry Thursday Night Football for 11 seasons, streaming it on Prime Video to entice more sign-ups for its membership program and as a retention tool.

With just 15 Thursday Night Football (TNF) games in the season with a preseason game thrown in, Amazon paid $67 million per regular season game this season, comparable to the budget for a Hollywood movie. With a steep price stage like that, did Amazon get its money's worth?

Continue reading

Source Fool.com