Disney+ Has a Value Problem That HBO Max Doesn't, and Nobody Cares
Most of the time, consumers find the optimal way of spending their money. Crowdsourcing has lots of success stories. This is not one of those times.
On a dollar-for-dollar basis, HBO Max from AT&T (NYSE: T) is a far better value than Walt Disney's (NYSE: DIS) Disney+. Yet Disney+ has amassed more than 100 million subscribers since its launch in November of 2019, while HBO Max boasts a considerably more modest 17.1 million activations since its May 2020 debut through the end of last year (bear in mind many of those "activations" came from consumers not paying anything for the service).
What gives? Certainly pricing plays a partial role. For those paying for it, HBO Max's cost of $14.99 per month is nearly twice the monthly price of $7.99 per month for Disney+.
Source Fool.com