Disney+: It Gets Harder From Here

The early numbers are in for Walt Disney's (NYSE: DIS) streaming service Disney+.

So far, the entertainment giant's new service is a smash hit. It nabbed 10 million subscribers on its opening day, which includes presales, as it launched in the U.S., Canada, and the Netherlands. In a brief statement, Disney said it saw "extraordinary demand" for the "highly anticipated streaming service," news that sent the stock up 7.3% that day.

There's little question that the launch was a big success, as the 10 million sign-ups put the service well on its way to reaching 60 million to 90 million subscribers by 2024 -- and all that came before it's launched basically anywhere outside North America. Despite that strong opening, investors may want to tamp down their expectations for the new streaming platform for a number of reasons.

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Source Fool.com