Disney+ Will Overtake Netflix in India on Launch Day
Disney (NYSE: DIS) is moving forward with its plans to launch Disney+ in India through its Hotstar streaming service, despite the postponement of the Cricket World Cup. The big sports event, which draws hundreds of millions of viewers, would have been a huge launchpad to attract premium subscribers. Even so, Disney is set to overtake the global streaming video leader, Netflix (NASDAQ: NFLX), on launch day April 3.
Disney+ in India will be far different than the service in other parts of the world. In India, it's Disney+ Hotstar, which will capitalize on the hugely popular streaming service Disney picked up in its acquisition of 21st Century Fox last year. The 3 million-plus premium subscribers will instantly see their accounts upgraded to include new Disney+ content. That will put it well ahead of Netflix, which has around 2 million subscribers in the country.
Disney+ Hotstar VIP will increase the price from 365 rupees (about $4.78) per year to 399 rupees ($5.23) and add Marvel films and other Disney movies to Hotstar's catalog of sports and original productions. Disney+ Hotstar Premium will cost 1,499 rupees ($19.63) per year compared to 999 rupees ($13.09), and add all of Disney+'s content to Hotstar's lineup of American movies and television shows from HBO, Showtime, and Fox.
Source Fool.com