Shares of Celsius (NASDAQ: CELH) have declined more than 30% over the past month. A large portion of that decline occurred on May 28 after the latest Nielsen retail data suggested the energy drink maker might be losing its momentum.

Celsius' U.S. sales still rose 39% year over year in the week ending on May 18, but that marked a sequential slowdown from the previous week. Its U.S. market share dipped sequentially from 10.8% to 10.5%. Furthermore, Morgan Stanley's Dana Mohsenian warned investors that Celsius could face tough year-over-year comparisons after lapping the start of its U.S. distribution deal with (NASDAQ: PEP) in August 2022.

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Source Fool.com