GoPro Going All-In on the Cloud

GoPro (NASDAQ: GPRO) announced Tuesday that its new HERO9 Black camera has pushed the number of GoPro subscribers past 500,000, and the number is expected to exceed 700,000 by the end of the year. The figure is impressive -- and welcome -- given GoPro's need to find ways to generate recurring revenue from customers and the challenges in its hardware-focused business model.

The question for GoPro and investors is: What's next? 

Image source: GoPro.

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Source Fool.com